The project carried out in 2012 aimed to carry out a technical, economic and commercial feasibility study for the production and commercialization of anti-hail screens for the Brazilian fruit growing market.
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Analyze the economic and market context of the fruit growing, horticultural, vegetable and tuber growing sectors, in the southern and southeastern regions of Brazil.
Map the typology of the product existing on the national market.
Characterize the market chain for anti-hail screens, analyzing the profile of the consumer market and relating the characteristics of the competing market.
Promote the mapping of operational, organizational and commercial processes related to the proposed business model
Generate market scenarios and business configurations that provide the selection of the best solution for the business.
Evaluate the quality of the investment and expected return for the proposed model.
